I started creating these cards a prints in response to the lack of representation and diversity both in the stores and online. I pursued this as an opportunity to develop my images and reach a wider audience. It’s a new and exciting direction for my creations and the journey has just begun.
The meaning behind my brand ‘Flip The Script’ is based on the slang meaning
‘to do the unexpexted or go ‘against the grain.’ I would describe my brand as thoughtful but fun. I am aiming to challenge the often cliched images and create fresh designs that as many people as possible can enjoy.
A selection of new designs are now complete with a return to my drawing and illustration roots.
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